{"title":"Santa Cruz","description":"\u003cp\u003eSanta Cruz Skateboards is the oldest continuously operating skateboard brand in the world. Founded in 1973 by three friends and surfers, Richard Novak, Doug Haut and Jay Shuirman, the brand takes its name from its hometown of Santa Cruz, California. It became renowned for its high-quality decks, technological innovations, iconic graphics and distinctive visual identity. Legendary artist and graphic designer Jim Phillips created its most famous designs, the Screaming Hand and Classic Dot, which have become some of the most recognizable symbols of skate culture. Its video archive includes cult classics such as Streets on Fire (1989) and Wheels of Fire (1987). Over the years, Santa Cruz has been represented by skateboarding icons including Jeff Grosso, Jason Jessee, Eric Dressen, Rob Roskopp, Jeff Kendall, Steve Alba and Emmanuel Guzman. The current team includes Erick Winkowski, Tom Asta, Jake Wooten, Tom Knox, Maurio McCoy, Fabiana Delfino and others.\u003c\/p\u003e","products":[],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0975\/0206\/9060\/collections\/santa-cruz-s-upravenou-velikost-a-vyst-ed-n-m.png?v=1791982871","url":"https:\/\/popname.eu\/en-cz\/collections\/santa-cruz-skateboards.oembed","provider":"POPNAME","version":"1.0","type":"link"}